Sunday 4 December 2016

Deciding on a Logo

Here are my logo variations for my band Infamous:

Most of my font choices have a distinguished, rough brush effect which creates a grungy, urban look. I chose these fonts as they link well to Royal Blood's heavy soundtracks as well have things in common with there logo, as it also appears very hard drawn and rough, despite it being thinner and appearing more creepy. If you look closely you can see that the Royal Blood text consists of black liquid which is spilling, perhaps this links to the bands name including "Blood"


Image result for royal blood logo
I also included a more geometric font to show some variation of ideas. I did this as indie bands like the Arctic Monkey's also have a bolder, thick font rather than a rough, scratched one. I feel the crossing over of text links to the logo of The Strokes, another indie rock band who's logo has a retro appearance, however I don't think my type is retro but rather more Gothic due to the heavy rhythm of Royal Blood's songs.
Image result for arctic monkeys logoImage result for the strokes

Choosing my logo 

To help me choose my favorite type, I printed out a sheet of paper with each of them on, and asked people to tick their favorite. The type with the most ticks I would choose. I chose my audience to tick the logo which they thought best fitted the genre as well as which was their favorite, here are my results: 


It appeared that the font Deathrattle was the most popular, I also agree as it is a rough, gritty font but you can still make out what it says unlike the fourth font down. I will incorporate this type with my digipak when creating my panel designs as well as making my magazine advert. 


 





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